SEO that puts your trade in front of buyers

What we do

The SEO that works for any trade

• Your real search performanceWe report the searches your trade gets hired on you actually appeared for and where you ranked for each, taken from your own Search Console rather than a keyword database estimate.
• Google Business ProfileClaimed, completed, and kept current, so you show up in the local map pack where the calls come from.
• Local citations and listingsYour name, address, and phone kept identical everywhere, which is what local ranking rewards.
• Technical hygieneSpeed, mobile, schema, and indexing checked monthly, so nothing quietly breaks your ranking.
• Ready for AI answersStructured so ChatGPT, Perplexity and Google's AI can read your business correctly when someone asks for your trade. Writing answer led content for them is the VISIBLE+ rung.
• A monthly report you can actionPlain English, showing what moved, what to do next, and who does it.

This is the VISIBLE Power Pack, £124.99 a month, and it works on any FORGE site. Cancel any time.

Before you buy anything

Your FORGE site already does the groundwork

Plenty of agencies sell you the basics twice. These are built into every trade site we ship, on day one, at no extra cost. If you are with us already, you have them now.

• Structured dataThe machine readable summary of your business, your services and your area that Google and the AI engines read before anything else on the page.
• An answer first FAQReal questions answered in a short paragraph each, marked up so a search engine can lift the answer straight out.
• A clean crawl pathSitemap, canonical tags and a robots file that explicitly welcomes the AI crawlers most sites still block by accident.
• An llms.txt fileA plain summary written for AI assistants, so the ones that read it get your services and prices right rather than guessing.
• Speed and mobileBuilt to load fast on a phone on mobile data, because that is where a trade search happens and slow pages lose rankings.
• A path to enquiryQuote form, booking calendar and one tap calling, so the traffic has somewhere to go.

That is the foundation. What it is not is ongoing work, and ongoing work is what moves you up.

Where people look now

Three different places, three different rules

Being findable stopped meaning one thing. A customer looking for a tradesperson lands in one of three places, and each one is won differently. Anyone selling you "SEO" as a single service is selling you a third of the job.

The same work feeds all three, which is the point. One real answer to a real question becomes a page that ranks, a profile post that shows up locally, and a passage an assistant can quote.

The plan, in the open

What we actually do, and how you judge it

Marketing is easy to sell and hard to check. So here is the plan in a shape you can argue with, and the numbers we agree to be measured on before we start.

1. S
   Specific

   We name the exact searches we are going after and the areas we are going after them in, before any work starts. Not "more visibility". A list of terms, with the volume and the difficulty next to each.

2. M
   Measurable

   Where you rank for each term, how many people saw you, how many clicked, and how many actually got in touch. The last number is the one that pays your invoice and the one we lead the report with.

3. A
   Achievable

   We deliberately skip the biggest terms. A new trade site will not outrank a national directory for a head term, and pretending otherwise burns your money. We pick terms with real demand and low competition, win those, then climb.This is the difference between a plan and a wish.

4. R
   Relevant

   Traffic is not the goal. We chase the searches made by someone about to book a tradesperson, in the places you actually travel to, and we ignore the rest even when the numbers look flattering.

5. T
   Time bound

   Month 1 sets the baseline and fixes the foundations, with little visible movement. Months 2 to 3 move engagement and impressions. Months 3 to 6 are where rankings and enquiries follow.That is the shape we plan against, not a promise and not a statistic. Your report shows your real numbers every month either way, and we would rather be judged on the trend across months than on any single week.

Which is why we ask for six months. You can stop whenever you like and you keep everything we built, but the work compounds and leaving at month 2 means paying for the groundwork and missing the part it pays for.

The ongoing work

This is VISIBLE, line by line

Everything above is what we do. Here is what each part of it is actually for, so you can judge whether it is worth the money rather than taking our word for it.

£124.99 a month. Cancel any time.

Works on any website, ours or not.

Power Packs

Add the work that keeps it growing

Buy one on its own or on top of whichever package you started with. Every pack works on any website, ours or not, so you do not need a FORGE trade site to start.

Every pack works on any website, ours or not. See all the Power Packs →